By byCarvalho · · All guides
The short answer
A golf course website needs to do two things: make golfers want to play, and make it easy for them to act. In practice that means great photos of the course, tee time booking a tap away on every page, clear rates, a course tour, online membership applications, an events and tournaments page, up-to-date contact and directions, and the structured data that helps Google and AI assistants understand it all.
What do golfers look for first?
Most visitors arrive with one of a few jobs in mind: book a tee time, check rates, see what the course is like, find out about memberships or an event, or get directions. The home page should make each of those one tap away.
Which pages does a golf course website need?
- Home: the course at its best, with booking front and centre.
- Book a tee time: live times and prices, on your own site.
- Rates: green fees, carts, twilight and seasonal rates, all current.
- The course: a hole-by-hole tour with photos or video, yardages and a scorecard.
- Memberships: every option and price, with an online application.
- Tournaments and events: dates, formats and online entry.
- Clubhouse, dining and practice facilities, if you have them.
- Contact and directions: address, map, phone, hours and opening dates.
What makes it work well?
- Fast on phones, since that’s where golfers usually look you up.
- Easy for your team to update: hours, rates and news without a developer.
- Structured data, so Google and AI assistants read your details correctly.
- Analytics that show where visitors come from and what they do.
- One connected system, so booking, memberships, events and newsletters share the same golfers instead of separate lists.
How we can help
- Websites
- Built to show off the course, not hide it.
- Photography & videography
- Photos and video that show the course at its best, made to get golfers booking.
- Tee time booking
- Golfers book on your site, not someone else’s.
